Market entry
& buyer discovery
Build a focused view of where your products could fit in the Australian market.
- Market and competitor mapping
- Buyer and distributor research
- Product positioning and channel priorities

AUSTRALIAN MARKET ENTRY & B2B SALES
We act as your Australian
market development team.
From identifying the right buyers to keeping the conversation moving, we help overseas manufacturers build their path into Australia.
Market insight. Buyer relationships.
Consistent sales execution.
FOR EXPORT-READY MANUFACTURERS IN
01 / WHAT WE DO
You bring the product and manufacturing capability. We help you identify the opportunity, reach the right people and follow through on the details that move business forward.
Build a focused view of where your products could fit in the Australian market.
Turn a target list into an organised programme of relevant conversations.
Keep opportunities moving with a local point of contact and clear next actions.
02 / INDUSTRY FOCUS
We start with the fit between your product, buyer requirements and the route to market. Each engagement is scoped around your category.
Packaging materials, labels and production consumables for distributors, converters and end users.
Manufacturing supplies and business-use products for specialist distributors and industrial buyers.
Farm and horticultural inputs, handling products and packaging for agricultural supply channels.
Pet accessories and selected pet-food opportunities, subject to product suitability and applicable import requirements.
Product eligibility, compliance and supply readiness are reviewed before outreach. Specialist regulatory work is scoped separately where needed.
03 / HOW IT WORKS
A defined scope, agreed priorities and visibility at every stage.
Discuss your product range, export readiness, target customer, pricing and capacity.
Agree the priority channels, buyer profile, pilot scope and measures of progress.
Research and approach suitable buyers, qualify responses and coordinate next steps.
Review buyer feedback and pipeline activity together. Decide whether to refine, extend or stop.
A PRACTICAL STARTING POINT
Begin with a modest retainer and an agreed success fee, where appropriate. Scope, duration and fee triggers are agreed before work starts.
We report on outreach, buyer feedback, qualified opportunities and next actions. Sales depend on product fit, competitiveness and buyer decisions; an engagement does not guarantee orders.
04 / ABOUT KEY INTERNATIONAL
Key International Trading Pty Ltd provides market development and sales representation for overseas manufacturers seeking to develop business in Australia.
Our initial focus is on manufacturers from South Korea, China, Taiwan and Vietnam who want a practical local partner for buyer discovery, distributor discussions and ongoing sales activity.
“We act as your Australian market development team.”
You retain control of pricing, supply commitments and commercial decisions. We coordinate the local sales work and keep you informed as conversations develop.
05 / LET’S TALK
Tell us what you manufacture, who you want to reach and where you are in your export journey.
Request an introductory call and suggest a time. We will coordinate the details by email.
sales@keyintl.com.auA good starting point
Your product range, company website, current export markets and target Australian customer. Please leave out confidential pricing or sensitive personal information.